The History of Jaguar Advertising 1930s to 1990s press reviews
"A fascinating insight into how Jaguar learned not just to sell cars, but an idea of itself....This is a superbly assembled visual and analytical record....An absorbing, informative archive that deepens understanding of how Jaguar built and carefully curated its public image over more than half a century. For fans of the marque its value is unquestionable" Jaguar Enthusiast magazine
"Print advertising for Jaguar cars along with Swallow and SS has been captured brilliantly....The sheer quality of both books shines through and the paper itself is exemplary, with a satin finish that presents the printed materially beautifully.......I recommend you order your copies" Jaguar Driver magazine
"A must for your collection.......High quality reproduction on thick glossy paper.... A good job of demonstrating how Jaguar's ad designs were intended to drive sales of a particular model" Jaguar Journal